by Matt Rumins | Jul 29, 2020 | Outcomes, Stakeholders |
A desire to create relationships higher up in your customers is understandable and standard practice for many vendors. In this article we’ll examine the reasons for this desire and look at what’s needed to make sure it’s well executed. Let’s start with the common...
by Matt Rumins | Jul 9, 2020 | Customers, Stakeholders |
Last week we introduced you to The Stakeholder Flywheel, explaining the types of roles the different stakeholders play. As a reminder we proposed that we can simplify the multitude of stakeholders down to four groups: Enablers Producers Champions Owners Each has their...
by Matt Rumins | Jun 25, 2020 | Creativity |
I’ve spent as far back as I can recall deeply believing I was both professionally and personally a deeply practical person, that being said my wife would disagree based on my DIY skills! Alongside this I felt I had little or no creativity skills, saying on many an...
by Matt Rumins | Jun 4, 2020 | Decision Making |
In the first part of this blog we discussed the opportunity that exists to remove elements from your working life and consign it to Room 101. It is clear there is an opportunity, both for companies and for their employees. For example, companies have big decisions to...
by Matt Rumins | May 21, 2020 | Customers |
The idea of ‘room 101’ is well known. It was invented in George Orwell’s book, 1984. It was apparently named after a conference room at the BBC in the UK where George Orwell had to sit through tedious meetings. In recent years it has been a TV show...